Just like on Black Friday, a down-and-out website not only leads to frustrated shoppers, it may lead to them shopping the competitor and never coming back. There’s really no excuse for a website that crashes at the first sign of heavy traffic. But, even worse, they had dissatisfied customers which may not buy from the Old Navy site again. Old Navy probably lost millions of dollars with their down website. ![]() We appreciate your patience and we’re working to fix the situation.”īut Old Navy customers flocked to Twitter to express their frustration about the losing their shopping carts full of items, not being able to use sale prices and going to the site excited to spend and not being able to even see the site. Shoppers got a landing page that stated … “Hmmm, something’s not right. ![]() Old Navy experienced periodic outages and massive delays. But not everyone was ready for the influx of traffic. Some retailers’ websites weren’t ready to handle the influx of traffic and left consumers out in the cold.īy 10am Cyber Monday morning, shoppers has spent over $540million dollars according to Adobe. You’d have to be living under a rock not to know about the biggest shopping day of the year. Some companies got a good boost to their bottom line others are left picking up the pieces of missed opportunity.
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